Make Money with Affiliate Marketing – Part 1

Choosing a Good Niche
Considering how well affiliate marketing can be automated and how passive the income could be, it’s very easy to get excited.
But the bottom line is that the vast majority of people who try their hand with affiliate marketing have very little to show for the time, effort and energy they put in.

Target Customers

 

Where did they go wrong? 

More importantly, how can you avoid the mistakes that they typically make?

IT ALL BOILS DOWN TO PICKING THE RIGHT NICHE

What is a niche market? Essentially, it is a division of a mainstream market; it is a small market that addresses that needs of a specific group of people. Analyze what you are selling or what you want to sell. It should be in an area where you have gained good knowledge. It may have a wide appeal, but you need to focus on those it appeals to most.

For example, does your product appeal to musicians? That’s a pretty wide market. Now narrow it down. Who is most likely to be interested, singers or instrumentalists? From there you might want or need to narrow it down even further. For example, your product might appeal to musicians of a certain age, or musicians who favor a certain kind of music or even a particular type of vocalist.

After narrowing it down as far as you can, think of the most appropriate keywords.

Next use a site that tracks keyword usage (just search for “Free Keyword Tool”) to see if there are plenty of users searching for that kind of information. If there are enough potential customers and the competition is low, you may have found your niche.

Part 2 coming soon – Getting Free Traffic

Earning Affiliate Income

What is affiliate marketing?

Affiliate Marketing Blog Intro

Affiliate Marketing is a marketing arrangement by which an online retailer pays commission to an external website for traffic or sales generated from its referrals.
Although affiliate marketing is sometimes considered to be a grey area, somewhere between advertising and organic referrals, this hardly matters to the people who earn money in this way. Affiliate marketers’ greatest asset is their list (or audience): they are able to earn a revenue share only because of  the highly-qualified (relevant) traffic they can drive to someone else’s online businesses.

Why Affiliate Marketing Works

The people who create products or supply services are usually not going to be experts in the field of selling, or marketing. Rather than trying to learn how to do it themselves or pay someone to do it for them, it makes economic sense to use affiliate marketers who already have a wide audience to recommend products to people who have already bought similar offers. Even though commissions for digital products can be quite high, often > 50%, this is still a good deal for the seller. Once a digital product has been produced, there is no additional cost for extra sales, so 50% of each sale an affiliate makes is better than 100% of no sale at all. Right? So affiliate marketing works because it is a win-win situation.

How Affiliate Marketing Works

Affiliate marketers gain their success by cultivating a particular audience and developing a rapport with them. Some of the tactics used are:

  • Establish themselves as an expert in their industry
  • Sharing their  stories, about particular products or services they’ve used themselves & found to be helpful to them
  • Publish reviews of products or services
  • Create in-depth buying guides that compare several similar products or services
  • Offer special discounts to their list members for the products or services they promote

I’ll be following up with more about this topic in the next few weeks as I review current ways to make extra money online.

Tips On Beginning Your Own Home Business

There are a lot of things to consider when you work from home. If you need help getting through the do's and don'ts of a business you run out of your home, then this article will give you the help you need to understanding how to make it successful.

Commit yourself not to decisions but to action. Starting and growing a home business does not follow a linear path. It zigs and zags and requires constant flexibility. There is no way to make all the right decisions up front; you just have to jump in and start doing. Commit to action everyday, and have faith that you will be able to make the right decisions each time choices come up. 

There is no one product or service that everyone is going to need, want or be happy with. Do not try to morph your business to make everyone in the area happy. Concentrate your energy on the consumers that are interested in the things that you have to offer to them.

Provide transcripts of any video or audio you post about your home business products or services so that search engines can index it and customers who can't see or hear can read it. Making your content accessible to the widest possible audience will open you up to getting leads from any demographic.

A great tip for your home business is to try to include a gift or surprise with every order that you send out. This will speak volumes for you and your company and give customers a reason to come back to you. The personal touch is critical with your success.

Another great tip for your home business is to pay your takes throughout the year instead of waiting until tax time. This will keep you from being hit with an unexpected amount of money during tax season which might potentially hamper your business. Check with the Tax Office for specifics on how to properly submit your taxes quarterly.

Take advantage of new technology that allows you to charge credit cards from home. Most people want to pay with a credit card, so invest in a product that will easily let you do this. Many companies have figured out how to make this very affordable for home businesses.

To help promote your home business, consider joining forums that are related to home business generally and your own niche in particular. This is a great idea because you will be able to get free advice and many tips or tricks that you might not have been exposed to otherwise. Do your research on which forums benefit you the most.

People can't be bothered clicking through a hundred pages on a website to find out what your home business is about, so feed it all to them on the front page. Include what you do, who you are, quick testimonials, a photo of yourself or your product, and how to contact you, and your leads will skyrocket.

As was stated at the beginning of this article, having a home business requires a lot of work and follow up in many different areas. The tips and suggestions here should help anyone who has or is hoping to start a home based business make it more successful.

Low Cost Home Business Income from Affiliate Marketing

There are many ways to earn money online but one of the simplest methods is to use affiliate marketing. Probably the biggest advantages of affiliate marketing is that it is not necessary for a person to own a unique product and the process can get underway very quickly. An affiliate marketer makes money by earning commissions when they recommend and sell other peoples’ products.

The Affiliate Process

There are a number of different affiliate marketing strategies, but here is a good specific strategy that is relatively simple yet utilizes several current sophisticated features. The first step is to pick a niche (a sub-category of a larger category) in which there are numerous information products, such as ebooks, e-courses, or reports, available. A good idea is to pick a popular niche of personal interest and then to check the categories in the Marketplace of Clickbank.com, one of the top information product resources for affiliate marketers. Select a few products in the niche to promote and follow the steps to become an affiliate of each of the products and to gain access to the author’s affiliate tools, emails, images, and banners.

Next, use a keyword research tool, such as the highly regarded tool offered freely by Google, to find some ideas for a website domain name. Then, purchase a domain name from one of the many domain name registrars and select an affordable web host that allows easy installation of a WordPress blog.

The reason to use WordPress is that WordPress offers a huge variety of themes and functionality, and the blog platform will allow one to write interesting reviews and articles. Additionally, there are article directories and private label article sources that offer good articles that can be freely included on the blog site.

Now, select an autoresponder system from among the numerous reasonably priced autoresponders that are available. This step will provide the system for creating a series of emails to be sent to prospective customers and to allow follow up marketing to those valuable prospects.

Next, using the tools provided by the autoresponder company, create an opt-in box that will enable the collection of email addresses from prospective customers. Offer the customer a free e-course or series of reports that will provide free and useful information to the prospect. Research private label rights ebooks in the chosen niche online and use one to create a multi-part email series that can be loaded into the autoresponder and sent to the prospect at regular intervals. The benefit of this step is that in addition to getting the useful information the prospect can also receive a short promotion about an appropriate affiliate product that may interest them.

facebookLastly, open an account with Facebook and create a business page. The business page should reflect the blog site’s domain name. This Facebook page can then be used to offer bits of information, advice, pictures, and fun personal notices. The page can also direct the reader to the main blog site where larger articles and product reviews can be found, along with the opt-in box and affiliate product offers.

One of the great things about this specific affiliate marketing strategy is that once the pieces are in place the strategy can be easily repeated to create affiliate marketing opportunities in other niches, as the old saying goes, rinse and repeat!

Best wishes
Trish