Tips

The fall in value of currencies, while costs continues to rise is causing millions of older people around the world to fear what their life will be like in their senior years. There is so much uncertainty that retirement savings carefully put aside for all those years will no longer be sufficient to provide the expected comfort in later life. Such questions as what would happen if they developed health problems, what if one partner dies and the other is left, what if they could no longer afford to live in their family home.

It is not all doom and gloom. According to USNews Money department writer, Richard Satran in an article published 5th March 2103:

Fear has motivated people to start saving more, but here are two positive ways to upgrade savings

Older couple reading a document while sitting together

Given a half-decade of economic uncertainty, fear may still be the biggest motivator for retirement saving. The financial crisis inspired people everywhere to save more and hold off on short-term spending. “It shook people out of their complacency and got them thinking, ‘I should save more,'” says Ken Hevert, Fidelity’s vice president of retirement products. “All age groups—young people, too, are showing a tendency to be more conservative.”

New surveys by two leading financial-services companies show how attitudes toward saving have evolved, and highlight a couple of easy steps that can have a big impact on savings.

 These easy steps can be summarized in the following two tips:

“Tip 1: Planning for retirement boosts savings dramatically” – the planning process gives them positive goals for retirement

“Tip 2: Putting eggs in more than one basket produces far higher returns” …. “opening more channels for collecting funds has a positive effect on the amount people save”

Does planning give people a sense of taking control of their lives which helps to overcome the fear factor?

 Click here to read the full article.

Use the same marketing tools as a standard brick and mortar business, to promote your at home venture.

Advertising your service or product, is just as important, if not more, when you work from the home. It is important that the public knows how to find you and that your business exists. In order to find success in running your own home business, you must be totally comfortable promoting yourself.

As the owner of a home business, you will need to talk up your business to a large number of potential customers. You have to be able to make your customers feel that your business and products are of the highest quality. Learning to successfully self-promote, is one of the keys to making big time profits.

Participate in trade shows that focus on your particular product or service. Trade shows provide a great way to network with others in your industry. It is also an effective way to promote your business to many potential customers by providing you with a setting to demonstrate your product or service.

Create a mailing list for your home business. This can either be through snail mail or the internet. Let others know about any special deals you are offering or just promote your business.

You can also send out small updates or newsletters to your customers to let them know what has been going on. This will increase traffic to your web site.

Examine all of the ways your home business appears in the marketplace and be sure you have a consistent message and presentation.

Whether it is your business cards, web site or social media business page, keeping your messaging professional and synchronized helps you promote your business appropriately and clearly across multiple channels.

Having a home business does not mean you have to stay home.

Get out of the house to network and promote your home business.

Promoting your business will help make your business grow and in turn make you more money.

Being active in the community will help to spread the word of your business. Business cards are a great way to promote your home based business and get your name out to the community.

Search for free business cards online and then distribute them wherever you go, including grocery stores, dentist offices and your children's schools.

Set up an advertising and promotional item budget for your home business and make sure you stick to it.

Advertising, free products, printing and more can add up quickly.

When you stick within your allotted budget, you help your business stay on track. Your budget will grow over time and you will be able to spend more money to promote your business down the line.

Promote your home business by offering a coupon for a free sample or a discount for your services. People are attracted to free offers, so this is a good way to bring in new customers. People are more willing to try a new business if they do not have to risk their own money to try it.

If you are caught by what is being called the "latest recession" and you are  wondering, "How is my family going to get by?", see if some of these ideas and helpful tips can help you survive and improve your financial situation.

How do you go about creating your eBooks and reports?

With all the free reports available these days, I download and read a great deal of them. You know the type of reports I mean, standard format, single column, eBook title, basic contents page and body. It was a pleasant surprise to see something different.

This eBook is from a guy called Daniel Sumner and naturally I was interested in finding out how his eBook differed from mine. His tag line for the eBook is Create Convert Cash-in!

This had me impatient to know what he had to offer and discover what was so special about the eBook Cycle. To my pleasant surprise, this was no regular eBook; it was presented in a novel format, single column, basic contents but it was visually enticing, full of colour, graphics, tips hints and very cool formatting, so kept me reading.

As I read, it was obvious that this was not a 10 minute quickie that you see so many of. There was time, effort and passion put into this mini masterpiece. It flowed nicely as I read, learning everything Daniel was writing and seeing the picture he was creating with his use of the images. I was learning a very important lesson in report writing in a very easy to learn way.

Daniel engages you a lot as you progress, so you feel that you're getting to know him, like him and trust what he has to say. He lets you into his world and you feel grateful for the information he is providing, and at the same time encouraging you to get to work to create your own eBooks better than you have before.

In the eBook Cycle Daniel teaches you:

Why you should write an eBook

  • What format to choose
  • Getting started
  • Essential includes
  • Getting your eBook ready
  • Free or paid eBooks
  • Sales pages and squeeze pages
  • Payment processors
  • Marketing and traffic
  • And a whole lot more

I'm very impressed with this eBook to say the least and will return to it when I create my next report or eBook. Its definitely one for the book shelf and future reference.

But best of all, it's free. Yes FREE! You weren't expecting that, were you?

But believe me; it's true! A 100% Free download for you today.

I don't think I need to say more, so go experience it for yourself at: http://trishlikes.com/eBookCycle Give it a good read and please come back here and let me know what you thought of it. I would love to hear your comments!

There are a lot of things to consider when you work from home. If you need help getting through the do's and don'ts of a business you run out of your home, then this article will give you the help you need to understanding how to make it successful.

Commit yourself not to decisions but to action. Starting and growing a home business does not follow a linear path. It zigs and zags and requires constant flexibility. There is no way to make all the right decisions up front; you just have to jump in and start doing. Commit to action everyday, and have faith that you will be able to make the right decisions each time choices come up. 

There is no one product or service that everyone is going to need, want or be happy with. Do not try to morph your business to make everyone in the area happy. Concentrate your energy on the consumers that are interested in the things that you have to offer to them.

Provide transcripts of any video or audio you post about your home business products or services so that search engines can index it and customers who can't see or hear can read it. Making your content accessible to the widest possible audience will open you up to getting leads from any demographic.

A great tip for your home business is to try to include a gift or surprise with every order that you send out. This will speak volumes for you and your company and give customers a reason to come back to you. The personal touch is critical with your success.

Another great tip for your home business is to pay your takes throughout the year instead of waiting until tax time. This will keep you from being hit with an unexpected amount of money during tax season which might potentially hamper your business. Check with the Tax Office for specifics on how to properly submit your taxes quarterly.

Take advantage of new technology that allows you to charge credit cards from home. Most people want to pay with a credit card, so invest in a product that will easily let you do this. Many companies have figured out how to make this very affordable for home businesses.

To help promote your home business, consider joining forums that are related to home business generally and your own niche in particular. This is a great idea because you will be able to get free advice and many tips or tricks that you might not have been exposed to otherwise. Do your research on which forums benefit you the most.

People can't be bothered clicking through a hundred pages on a website to find out what your home business is about, so feed it all to them on the front page. Include what you do, who you are, quick testimonials, a photo of yourself or your product, and how to contact you, and your leads will skyrocket.

As was stated at the beginning of this article, having a home business requires a lot of work and follow up in many different areas. The tips and suggestions here should help anyone who has or is hoping to start a home based business make it more successful.

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Patricia Findlay, EzineArticles Platinum Author

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