Your 404 Error Page Can Make You Money

Have you ever visited a website, but typed in the wrong URL after the domain name? What did you see?

Chances are you saw a generic page that said something like, “The page cannot be displayed,” or “Not Found,” or “The requested URL was not found on this server.”

This is what is more commonly known as the 404 Error Page. It’s the page that shows up by default when someone ‘accidentally’ types in the address of the page they are looking for on your site incorrectly.

Now, in many cases, it truly happens by mistake. However, in many other instances, people end up on this page because they are snooping around trying to look for your download page or thank you page without having to pay or opt-in. Kind of shady, but people do it.

Why not capitalize on it, whether they are doing it purposely or they are truly ending up there by accident.

If you have your own website and it gets traffic, some of your visitors are ending up on that page. Now, if they are seeing the generic message that their browser shows them when it happens, then you are not making good use of your web real estate.

Every page of your website can put money in your pocket, even your 404 error page. You can customize that page just like any other page on your website.

Some ideas to utilize your 404 error page include:

– Making a special offer at a discounted price
– Having it be a squeeze page
– Making it an Adsense page
– Redirecting it to a related affiliate product.

Those are just a few of the many different, yet profitable types of ways you can make good use of your 404 error page. It won’t make you rich, but it definitely can put some extra money in your account. Maybe it will help you pay one of your bills, or you can just reinvest it into your business.

Either way, if you don’t customize this page, you can be leaving money on the table. Having something for your visitors to see that end up on that page is extremely more beneficial to you then not having anything on that page.

If you don’t feel confident to do this yourself yet, there is a very easy way using Jason Dinner’s 404Secrets. It is free to join up and Jason shows you exactly how to set it up in an easy to follow video.

Check it out here: http://trishfindlay.com/Recommends/404Secrets

John Thornhill’s Coaching Program

Report at the end of John Thornhill’s 16 Week Coaching Program

I am very grateful to John for putting his coaching program together and wish I had been able to do it several years ago before I got into the bad habit of flitting from one idea to another and getting nowhere financially.

Each time I discovered a great new product, I had to have it while there was a special offer, the result being that I didn’t focus on one process and apply myself to it. For example, I purchased John’s product, Resale Rights Blueprint when it first came out, approx one year ago, worked through about the first 4 days, then drifted off to look at something else. If I had just continued with Resale Rights Blueprint till the end, it would have been bringing me in a nice income by now as I had all the information I needed to launch a successful business.

So when I was able to join the 16 week coaching program, I jumped at the chance, believing it would force me to stay on one course. In fact I am still behind. The 16 weeks have gone by and I still don’t have my product, Online Home Business Success on clickbank, but I don’t feel that I have failed this time because I am still working on getting it listed and I expect this to be completed in one or two more weeks.

The experience has brought home to me again that it doesn’t matter how good the course material is, if you don’t put the work in, you won’t succeed. We are each responsible for making success happen in our own lives, no-one else can do it for us, no matter how much they would like to or how good their programme is.

John’s training material is excellent, very detailed and easy to follow, even for beginners. Although I was already familiar with many of the processes in the earlier weeks, such as getting domain name, hosting and FTP, the videos were still very helpful as a refresher and to learn a different and sometimes easier way of doing things. The later lessons have expanded and focussed my internet marketing education so that I now believe I have enough knowledge to create and market many more new products.

This increased confidence in my own ability to succeed with internet marketing, despite all the doubts and negative comments of people around me is a big bonus. Having the coaching material always available for students to refer back to at any time is like the safety net under a tight-rope walker.

I understand that it won’t happen overnight, but I have a determination to make this succeed that I didn’t have before.

Summing up, I thank John sincerely for putting this program together, for all the help he gives his students and for the value he puts into all his products. His genuine desire to help people shows through and is greatly appreciated.