An Inspiring Kiva Story

Kiva is an international nonprofit, founded in 2005 and based in San Francisco, with a mission to connect people through lending to alleviate poverty. They celebrate and support people looking to create a better future for themselves, their families and their communities. 
Kiva Loan for a Shoe Business

By lending as little as $25 on Kiva, anyone can help a borrower start or grow a business, go to school, access clean energy or realize their potential. For some, it’s a matter of survival, for others it’s the fuel for a life-long ambition.

One woman brewing change in Africa, and beyond – Medium  Story by Jessica P. Hansen, photos by Brandon Smith

Vava Coffee, is taking the coffee industry by storm. Upon learning that coffee farmers in Kenya earn less than 35% of the international market value on their high-quality coffee because of their lack of access to better markets and limited knowledge of the quality of their product, Vava set out to shake things up. Get the full ‘scoop’ on how her Kiva loan has allowed her to grow her business and improve the lives of 30,000 farmers in innovative ways

Where to Start Finding, Your Marketing Niche

Girl-dreaming-passion

The first rule of niche marketing to learn is that it is advisable to research a market first and to try to establish a shortage in the market place, after which you will need to find a product to fill that shortage. Do not try to find a market for a product that you already have as it is almost certain you will fail.

So, before doing any research you will need to decide on the type of market that interests you. There are a lot of them on the Internet so it is important to choose the right one for you. To begin the research it is advisable to start on a broad theme and then dig down into the market. The following is a good starting point to find your potential list of markets to review.

1. A market following one of your passions.
2. A market within the Internet Marketing (IM) niche.
3. A market that follows the high spenders.

Number one blueThe first is obvious. You need to list any, and all the subjects that you feel passionate about, such as hobbies, sports, your work, or any subjects that you are knowledgeable about. If you are passionate about the subject then it would seem natural that you could make others passionate as well.

..

teo-blueThe second market – IM – is probably the largest market currently on the Internet, but it is a highly competitive one. There are many niches within the overall market, and maybe there would be something that could be of interest. Some of the high flyers in this market are:

  • Private Label Rights
  • Resell Rights
  • Search Engine Optimization
  • Traffic Generation
  • Blogging
  • Membership Sites

number-three-blueThe third is one that tempts most newcomers, but they really don’t know where to start to look. The key here is to find information regarding which subjects have the most searches made, and there is a high spending value in that market. Some of the highest money spending markets include the following:

  • Dating
  • Travel
  • Stock Trading
  • Diets
  • Pets
  • Real Estate

Again there are many niche markets within each of the above topics with room to dig down to find the best possible returns.

Pr 072 - TRI - 16_11_10 - 012With your list of markets to explore, it is time to fully research each one thoroughly. Make extensive notes as you dig into each market. Ensure you can evaluate the number of searches in the niche; assess whether there is money being spent in the niche; and then that vital “something” that is missing, which hopefully you will be able to find and sell to the market.

When you have completed the research on your niche market list, you will need to make an evaluation of which one(s) presents the best business proposition, then start developing the niche. Remember that Rome was not built in a day, so be patient and don’t try to short-cut the research or you may miss some important information.

When the product is selling like hot cakes – start all over again.

Review of SureFire Wealth Membership

I’ve been a Gold member of Jeremy Gislason’s SureFire Wealth membership site since 2009 and I consider it to have been one of the best investments I’ve made to access resell rights products.

Initially I was a free member then received a free silver membership from someone I’d purchased from as a thank-you gift. When the opportunity came to buy a Gold membership at a firesale price, I grabbed it and have never regretted that decision. It was a one-off purchase (no monthly or annual payments that are so common for membership sites) so you know where you are with your cashflow.

New products are added regularly, at least every month and if you receive an email letting you know the details of what has been added and to which level of membership. Jeremy always seems to have the latest resell right products as soon as they come out, sometimes even before they come out, so it’s a good idea to check in there before you go and buy anything.

Most of the products have resell rights, i.e you can resell or give away, though there are some for your personal use only. The following is a quick summary of the different kind of rights you get:

Resale Rights (or normal resell rights) mean that after you buy the item you will be allowed to sell it to your customers. There may be limitations, such as that you can only sell the product for a specific price. When a product comes with resell rights it means that you can sell the product to just about anyone and keep 100% of the profit. The product you sell though should only include the PUO (Personal Use Only) right, in other words, you can NOT give the resell rights when you sell this type of product

Master Resale Rights – When you acquire master resell rights, you sell the product/service to your customers, and you may also grant your customers the right to sell it. You can also pass master resell rights  to your customers, if you are in possession of transferable master resell rights. This allows your customers to also sell the product with master resell rights.

Private label Rights (PLR) – perhaps the most valuable as you can change anything you like from text to graphics and then sell as your own (note that although you can claim authorship, you do not receive copyright). There may also be some restrictions on what you can do with these works, e.g., not sell on auctions sites, not add to free membership sites, not giveaway for free. All these restrictions do not apply in all cases (there is always a copy of exactly what the rights are with your purchase) but when they do apply they are to protect the value of people’s purchase.

Most of the products available in Surefire Wealth include reseller kits with reseller website that you can use to market the products and this can save you a lot of time. For PLR products, you can change the graphics to get a whole new look when you market these under your own name.

Click here to check out SureFireWealth.com and the free membership now.

 

 

 

 

Joint Ventures Can Be Mutually Beneficial

Joint Venture Agreement
Joint Venture

Internet marketers often work alone to generate income for themselves, but sometimes it can be mutually beneficial to form a joint venture with other like-minded folks working on similiar projects.

The ability to spread out effort and risk, while increasing returns, can be somewhat risky, but one worth taking because, if the exercise is successful, you have made a new friend and maybe even developed a permanent working relationship.

As with any worthwhile pursuit there are some core basics and guiding principles that joint venture participants should practice when seeking partners and executing a plan.

Before proceeding, it’s essential to know what a joint venture is. A “JV” is an agreement between two parties each seeking to cooperatively leverage the assets of each other, be it a skill, a product, a trade secret, or a customer or prospect list. In the case of an internet marketer, the agreement usually involves one marketer mailing to the other’s mailing list.

Once it’s been determined that a joint venture will be undertaken there are some fundamentals that should be followed to assure the best outcome.

Assessing your partner is a critical first step when forming a joint venture. Analyzing each other’s strengths and weaknesses and discerning each other’s agenda beforehand will serve to lessen negative surprises later.

You can get a free Joint Venture Agreement form here.

Strategy development is an initial activity where both participants assess the viability of their effort and any potential obstacles to the outcomes they plan to achieve. Concurrently, the partners can set milestones and financial agreements during this period. A 50-50 profit split is most common. In some cases, a newer marketer may forego some of the proceeds in order to establish a presence in their market.

Once these tasks are found to be suitably addressed, the new associates can move on to carrying out the campaign. Of course, this is not a static operation. If time and duration allows, testing and improvement should be ongoing as the campaign proceeds to its conclusion.

Finally, the hopefully happy and prosperous end is reached and various goals realized. It’s important to note that any end-defining milestones should have been during the assessment and strategy sessions. This will prevent misunderstandings and promote further collaboration.

Another pointer is to aim high. Sure, rejection may be the first response, but perseverance rules the day and a big player could be the tipping point to reaching a critical mass of success and security.

Lastly, always operate with a win-win mentality while following the sequence. Do it right, and it will be the first of many join ventures…or the last one you’ll ever need.

For more information, you can get a free copy of “Joint Ventures: Tips for Successful Partnerships” from this link or by clicking on the book below.

Joint Ventures

Have a Go at Selling on eBay

There’s something undeniably entrepreneurial about selling on eBay. It is true that there are eBay millionaires and there are also successful backroom eBay stores run by people with no more skills than the desire to make money under their own steam and it is the nature of selling on eBay that makes it possible for them and also makes it possible for you. A ready-made audience, instant search engine listings, ready payment systems and the ability to get started with no more than a product, a computer and a desire to succeed all combine to make very low barriers to entry.

The more sophisticated a business selling on eBay becomes, the more opportunity it represents. The scale of the marketplace is immense, for example a pair of shoes is sold on average every 3 seconds. Billions and billions of dollars are transferred every year from buyers to sellers.

There are constantly new niches and opportunities to exploit. Part of selling on eBay is to understand the marketplace and identify exploitable niches within your area of expertise. While there are many bargains to be had on eBay for buyers, it is also possible to achieve a higher price than that paid in shops for some of the items you sell, especially when you start with a low initial price, as this encourages bidding. Everyone loves to get a bargain!

When starting out selling on eBay choose a single, low value product to work with. It makes the whole learning process easier and less painful. Conquer that product before exploring other avenues of revenue. The experience that comes from actually doing it, along with the adrenaline and excitement when you finally make some money from the process is exhilarating. This is normal and healthy, but don’t get carried away. Keep it simple until you feel confident in approaching another market. More competitive markets will be harder to break into, so go for something you know about and feel you can realistically compete in.

Selling on eBay may not require a payment system or a website, but it does require all the other elements of a regular business. You need to be seen to run a professional outfit and to provide a professional service or customers will not return for a repeat visit. Worse than this, one of the features of selling on eBay is that users will leave feedback after their purchase.

Negative feedback can be the kiss of death to your business. Buyers are cautious not to trust their money in the hands of merchants who have provided poor experience for previous buyers and once you have negative feedback it will be seen by all of your prospective customers. Often, with so little to differentiate yourself from your competitors it is vital that you have as good a seller rating as is humanly possible.

A core component to maintaining good feedback when selling on eBay is accurate item descriptions and prompt delivery. The most common reason for poor feedback is slow delivery, although stock control issues, slow customer response times and bad packaging are all very important in order to maintain a good seller rating.

So, give it a go. Have a bit of fun! You’ll never know until you try just how this opportunity might turn out for you.

Best wishes
Trish

Affiliate Marketing – some thoughts and ideas

Affiliate Marketing – what exactly is it?

Put simply, it is process where you as the affiliate sell or promote someone else’s product or service and you receive a commission for your efforts. Affiliate Marketing is usually considered to be the lowest cost business model when starting an Online Business, and as such is the most popular method with many newcomers to Internet Marketing. The owners or licence holders of the product you promote can be called authors, publishers, merchants or other different terms, depending on whether it is a physical or an information product that you are promoting and how the commission payments are organised.

This business model can take many different forms but are commonly called Affiliate Programs. You join the affiliate program a merchant is using to sell a particular product you are interested in promoting. The most common types of programs are as follows:

  1. Pay per click – each visitor you send to the merchant’s site will earn you a commission.
  2. Pay per lead – each lead you send to the merchant’s site will earn you a commission.
  3. Pay per sale – commission will be paid by publishers for each sale made at his website or on sites such as clickbank or paydotcom.

Each one of the above methods returns a certain payment for delivering the click, lead, or sale. By far the largest number of businesses utilizing this model work on a Pay per Sale system. There are hundreds of affiliate networks that you can join where the owners of the site have numerous publishers registered so you can choose products & promote them without have to join up to all the separate affiliate programs. Examples of such sites are Commission Junction, Clix Galore, Clickbank, PayDotCom and Click2sell.

Many Internet Marketers will guide the beginner into Affiliate Marketing because it is considered to be the cheapest and simplest business model to get started and develop, especially when all the marketing tools such as a web sales page, promotional emails, articles, press releases etc are provided by the publisher.

Your main costs will be in the promotion of the product or service. All costs associated with the product, sales page, delivery, after sales services, as well as merchant services set up and costs, will be paid by the merchant providing the product.

When starting your Internet Business through affiliate marketing there are five steps to follow:

  1. Find your niche market which shows enough demand as well as a reasonable supply, as well as one that would support future business growth.
  2. Find out what the market is searching for in terms of solutions to problems, or a product/service for which there is a shortage of supply or even a deficiency.
  3. Research the available affiliate products and services for something that will fill the deficiency or fix the problem.
  4. Promote the product by every means available to you.
  5. Although this is not necessarily essential, owning your own website can increase your methods of promotion, but more importantly it allows you to pre-sell the product before redirecting them to the merchant’s sales page.

The final item regarding your own website needs serious consideration as it will be the best way towards developing and growing your business and to start creating an opt-in list of targeted potential customers.

Creating a trust between yourself and your customers, as well as your partners, is of prime importance to your business. This trust will serve you well as your customers will gradually consider you to be their expert in this niche and they will take your recommendations and buy.

To help build this relationship of trust, give value to potential customers by offering something useful to them for free. The more value you give them, the more they will be inclined to make purchases from you at a later date. Do not think for one minute that without it you will be able to succeed in affiliate marketing or any other type of business if you do not build a relationship of trust with a list of potential customers.

John Thornhill’s Coaching Program

Report at the end of John Thornhill’s 16 Week Coaching Program

I am very grateful to John for putting his coaching program together and wish I had been able to do it several years ago before I got into the bad habit of flitting from one idea to another and getting nowhere financially.

Each time I discovered a great new product, I had to have it while there was a special offer, the result being that I didn’t focus on one process and apply myself to it. For example, I purchased John’s product, Resale Rights Blueprint when it first came out, approx one year ago, worked through about the first 4 days, then drifted off to look at something else. If I had just continued with Resale Rights Blueprint till the end, it would have been bringing me in a nice income by now as I had all the information I needed to launch a successful business.

So when I was able to join the 16 week coaching program, I jumped at the chance, believing it would force me to stay on one course. In fact I am still behind. The 16 weeks have gone by and I still don’t have my product, Online Home Business Success on clickbank, but I don’t feel that I have failed this time because I am still working on getting it listed and I expect this to be completed in one or two more weeks.

The experience has brought home to me again that it doesn’t matter how good the course material is, if you don’t put the work in, you won’t succeed. We are each responsible for making success happen in our own lives, no-one else can do it for us, no matter how much they would like to or how good their programme is.

John’s training material is excellent, very detailed and easy to follow, even for beginners. Although I was already familiar with many of the processes in the earlier weeks, such as getting domain name, hosting and FTP, the videos were still very helpful as a refresher and to learn a different and sometimes easier way of doing things. The later lessons have expanded and focussed my internet marketing education so that I now believe I have enough knowledge to create and market many more new products.

This increased confidence in my own ability to succeed with internet marketing, despite all the doubts and negative comments of people around me is a big bonus. Having the coaching material always available for students to refer back to at any time is like the safety net under a tight-rope walker.

I understand that it won’t happen overnight, but I have a determination to make this succeed that I didn’t have before.

Summing up, I thank John sincerely for putting this program together, for all the help he gives his students and for the value he puts into all his products. His genuine desire to help people shows through and is greatly appreciated.

Home Based Business Ideas

A work from home business is now seen as an alternative to the 9-5 job, five days a week. Making money online is becoming increasingly popular as people begin to think differently. With the cost of everything increasing, more people are taking charge of their financial situation. They are setting up businesses at home so that they can earn an income and get a better work-life balance.

The internet is full of various opportunities. There are many genuine ways of making money. However, you need to be aware of scams that don’t deliver the goods. You need to be wary and check out credentials before parting with your cash.

The internet has so many opportunities it might be hard to choose which one is best for you. How to get started and the business opportunity to choose is the biggest challenge. Here are some questions to think about.

Is this the right work from home business idea for me? Do I need a lot of experience to succeed in this business? How much money do I need to get started? Is it a proven work from home business?

Here are some of the best and quickest ways to earn an income with your own home business.

  • Affiliate Programs & Other People’s Products

Affiliate programs are a very easy and quick way to start with your home business. Affiliate programs are a way of making money by promoting other people’s products or services. You receive a commission which will vary greatly. Check out the commission paid for products you feel comfortable with promoting.

The advantage of affiliate programs is that you only need to lay out a small amount of cash to get started to pay for your website and paying for ongoing promotions.

Your sole aim is to advertise your website and promote products and services. Create as many sales as possible and gradually increase your commission checks.

  • Private Label Resell Rights Products

These are products that are already created. You claim ownership and market them as your own. Key advantage of this is that you don’t have to create your own product and can be in your own home business very quickly.

  • Resell Rights Products

These are products that are already created and available to anyone who can pay for the resell rights to market them. You get to market a product which is already created. Sometimes they come with their own website so you can be up and running in your own home business pretty quickly.

  • Create Your Own Product!

Sounds scary? Needn’t be. All of us know a bit about something. Just think of things that you enjoy, what you know, what you do. Put it in to an e-book or product. Use what you know and start making money from your own business.

These are just some of the ways in which you can easily start to earn money from your own online home business. Working from home can generate extra income and potentially, a great deal of money. These are proven methods. They just need you to apply them.

Why not give it a try?