Article Marketing

Writing articles to get exposure and back-links to your site

Readers-searching1-618wAlthough content has always been considered the be the “king” when it comes to writing compelling web material, with the rapidly increasing numbers of websites “out there”, never has it been so vitally important to make your content better that of your competition, so it pays to take the time to create high quality articles that visitors truly want to read.

Forget about taking shortcuts; no matter what niche or business you are in, the quality of your articles, posts & sales material will always be the key to a successful online venture.

To write content that really conveys the message you want to get across, take note of these 5 key factors:

Make It Easy To Read
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Keep that in mind many people skim-read webpages. Your target readers are probably subscribed to several news feeds or  blogs, so if you want to hold their interest, you need to make your content easy to read.

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Remember readers like white space, so use short paragraphs and bullet points or numbered lists with subheadings. Use web recommended fonts because research has shown them to be the most easily read by the majority of readers. A particular font might appeal to you, but that doesn’t mean it will have universal appeal or be easily read by others, especially those with poorer eyesight.

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Add graphics to your articles where that is appropriate as this makes the structure of your post more visually appealing and helps to keep your article focused on the point you want to get across.

Good Quality Material

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While it is true that you can get articles written very cheaply when you don’t want (or don’t have time) to write them yourself and also true that some so-called “gurus” claim to still make money using poorly written articles, these guru’s may well have a very large list of people who will buy whatever they recommend, regardless of quality.

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Therefore, it isn’t a good idea for you to do what they do because you want to build a good reputation for yourself, build your business so that your readers and customers see you as a quality provider and will be more interested in your next offer. Remember, it is easier to sell something to an existing customer than it is to find a new one.

Be Natural

Cute_Vector_Robot_Character_176x189Don’t try to fill your article with keywords; make your sentences flow in a clear, informative and entertaining manner.  Search engines have evolved to the point where you will be penalised for overuse of keywords, rather than rewarded in the rankings.

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The best advice is to stop worrying about keywords. If you are answering the questions your searchers are asking then the keywords will come into the content naturally.

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Of course you can add some in on purpose after the article is finished, but in a way that does not upset the flow. Keywords should be secondary to creating an article that’s interesting and informative.

A comfortable Length

Funny_Robot_Vector_Character_25_2There may be accepted “rules” as to how long your online articles should be, but every article and every subject is different, so use your common sense about it.

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Imagine that you are the person searching for your content; ask yourself if you could find the answer to what you want to know in just 100 – 150 words? If the answer to this is “yes”, then 100 -150 words is long enough! The key is to use as many words as are required to address the subject without getting off track or including unnecessary detail and very often, that will require a lot more than 100 words.

Current

Most online content becomes out of date and needs updating from time to time. Yes, some things don’t change much over time, like how to grow vegetables or recipes, so articles about these subjects are considered “evergreen” because they are still relevant long after being written. Robot_Vector_Character_with_Thumbs_Up_175x215 However, just because they are still relevant doesn’t mean you can re-hash them without penalty from the search engines.

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Remember that Google, Bing and the like are businesses too, trying to please their customers (searchers) so they will reward those who upload content that is fresh, up to date and original. It pays to take advantage of this fact by keeping on top of your industry and keeping your readers informed. 

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It is a mistake to take shortcuts when it comes to high quality content. In the long term, it is well worth the time and effort it takes to write material that will convince your reader to take action and join your list or buy whatever you are offering.

FREE Monthly Websites

Hi everyone

Here’s how you can get the most out of a program called FREE monthly website:

Free Monthly Websites, in my opinion is one of those programs you either know what to do with or you don’t. I will now show you how you can get the most of it and why Free Monthly Websites is such great tool which can earn you an extra income stream to your business for a long time to come.
 

The Three main categories we need to concentrate on here are:

1, Selling eBooks

2, Writing articles

3, Affiliate promotions

When you first login and download your website follow the tutorials which is very easy to do and eventually get your website onto your webspace. You are presented with a very nice well designed Adsense website.

What can you do with this free website? Well to be honest the free website has duplicate content so you can rule out getting to the top of the search engine rankings, the premier websites are a different kettle of fish all together but I will get to those in a moment.

Take option 1 above ‘Selling eBooks’
if you sell eBooks especially PLR (private Label Content) conversions, you will find Free Monthly Websites have a rather large variety of websites that correspond with a lot of the PLR out there (if you are a premier member you get a bonus PLR eBook). All you need to do is upload your eBook to a convenient location on your webspace and place a few corresponding links inside your PLR eBook for example:

I have a weight loss eBook and a small paragraph saying “there are 100’s ways to lose weight which can be found in various forms from Books to television to fitness programs bla bla bla” you could not take this small paragraph and insert your Free Monthly Websites website link in a prime location for instance “there are 100’s ways to lose weight which can be found in various forms from Books to television to fitness programs the best resource I found is at www.yourfreemonthlywebsites.com/fitness_website”

Now imagine you done this to all your eBooks! Simply take a little time upload your Free Monthly Websites website to your webspace then reopen your PLR eBooks and insert the relevant hyperlink which corresponds to your website and there you have it. For about 2 hours work you have created an income stream for life. Now imagine you have 50 PLR eBooks doing the rounds on eBay or your blog. Your AdSense revenue is going to creep up and up until you are earning a very respectable income. It’s a simple case of wash rinse repeat.

Option number 2 is even easier.
I know most of you will at some point, or already do write articles and submit them to relevant article directories. Well why not try writing an article about one of the subjects related to Free Monthly Websites? Upload your website to a location on your webspace, place the link in your article and there you have it, submit to article directories like:

http://www.articledashboard.com/

http://www.articlebasement.com/

http://ezinearticles.com/

http://www.goarticles.com/

And another income stream will start.

The third option is a little different. Using your Free Monthly Websites affiliate link to promote the website and earn a potential $98.50 per referral. You can place your link in the websites provided for you and in the eBooks you sell and articles you write this can generate a missive earnings income of $98.50.

So with your website up on your webspace and your eBook on eBay and your articles in the article directories, you will be well on your way to earning a nice income from a free resource.

I mentioned earlier your Premier Members website.

These are a fantastic resource and are worth every penny for the simple fact you receive a private label eBook and 20 articles with every Premier Membership website every month. Not only can you use the eBooks and articles in the ways I have explained, you can key word optimize your website for the search engines, change the content and make your sites as original as you like. In other words you have full edit rights. So if you imagine directing a visitor to your Premier Website via an eBook or article, they will find a fully edited site with offers and affiliate links promotions, and even an Aweber signup box (which you can integrate with a little HTML knowledge) which in turn will create more revenue and more subscribers for you.

My recommendations are if you have a few hours to spare get started with this and you will soon see a Google AdSense income. If you use the Premier Websites, you can place affiliate banners, Clickbank affiliate links and Aweber signup box on your site as well as edit all your own content via an easy edit control panel..

If you are going to move into this business, I recommend you take the Full Premier Websites Access!

Here's the link again where you can learn more and get your own FREE monthly website:

Thank you for reading this review.

Best wishes
Trish
      

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Free Monthly Websites

Every month John & Dave give away a free website you can use to start your online business. They have all the help you need to get started right there on the site for free.

Patricia Findlay, EzineArticles Platinum Author

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